CCTV "Brand China" column promotional film shooting trip successfully concluded

Release time:

2024-07-01 15:51

From June 24 to 27, 2024, the camera crew of the "Brand China" program of China Central Broadcasting Television (CCTV) entered Lizhi to test and shoot the company's promotional video. Brand China program is a documentary program focusing on the development of enterprise brands, with the purpose of promoting "China's intelligent manufacturing, going global" to show brand power, and promote Chinese brands to the world.

This shooting focuses on the research and development, design, production, promotion and use of force testing in the field of mechanical properties testing, fully excavating the story behind the brand products, in order to show the pragmatic, hard work and responsible attitude of all staff of Force testing. It shows the belief of Lizhi people to improve the testing level of mechanical properties in our country as their own duty and the craftsman spirit of responsibility, excellence and firm progress.

"Brand China" column promotes, witnesses and records the rise of Chinese brands, and is a communication platform for China's high-end scarce brands. Through this shooting record "strength" brand since its establishment rooted in the field of testing, with the "perfect quality, accurate service, shaping the brand" business philosophy to win customers have been praised by the growth process. Deeply show the influence of the "power" brand, effectively enhance the corporate image and show the strength of the enterprise.